Paid ads

Google Ads against the audience you just built.

Upload your outbound list as a Google Ads custom audience. Connect your account. Launch and manage from inside the dashboard. The tool is included. The spend is yours.

What you get

A retargeting machine pointed at the audience the rest of the platform built.

Your audience
The list, in Google Ads
Your outbound list becomes a Google Ads custom audience plus a lookalike. The same prospects who got your emails see your ads.
Your account
Connected to the dashboard
One-click OAuth to your Google Ads account. You stay in control of billing. The platform reads performance and surfaces recommendations.
Your decisions
Apply, decline, watch
The optimizer surfaces moves before it makes them. Pause an underperforming keyword. Shift budget. Roll back. Each call is yours.
The decisions

What the optimizer asks you each week.

Ad optimizer · this week
5 decisions, every reason logged
auto
ShiftedBrand · Search2h ago
CTR -14% over 7d, reallocated 30% to Competitor terms
Rolled backRetargeting8h ago
New creative under projection by 2.1σ . reverted to baseline
LaunchedWhitepaper · LP1d ago
Variant B passed eval; promoted to 100% traffic
PausedLong-tail · Search2d ago
CPL drift +38% on three ad groups, paused pending review
ShiftedDisplay · Lookalike3d ago
Audience overlap with retargeting, capped frequency
What it adds up to

Click to lead, by source, in one view.

Closed loop · last 30 days
Click to revenue, traced.
Reached
5,351
45.6% advance
Clicked
2,441
78.9% advance
Visited
1,926
7.0% advance
Leads
135
26.7% advance
Won
36
Organic
Paid
Outbound
Direct
Run an agency?
White-label the ads tool across your client roster.
Same optimizer, your brand on every screen. Wholesale per client. Twenty-minute call covers setup, the recommendation queue, and the margin math.
Book a deployment call
Two ways in

Ready when you are.